An Honest Conversation About Online Book Marketing by Dee Stewart

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Every day I spend a significant amount of my work day online. If not creating a client’s mar-comm materials, networking with my contacts, or researching & obtaining more pr opportunities, I’m analyzing my deliverables. What tangible milestones can I bring back to my clients that shows that we are moving steps forward on our book marketing [...]

Queen of American Publishing

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This week’s topic at RAW4ALL yahoo group (our literary hang-out) is on  the literary industry. What are your overall thoughts on the literary industry?  What about as it relates to African-American authors?  What do you think we’ll see in the next 5-10 years and what one thing would you do if you were in charge [...]

The #1 Reason Your Book Marketing Efforts Fail on Facebook

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Last month I asked a question on my Facebook profile: If you could give up one social media platform– Twitter or Facebook– what would it be? Most respondents chose Facebook, because they didn’t get it. Although the results weren’t shocking, they were problematic. Many of those responders were authors… African-American authors.  But in this “Relationships [...]

3 Press Release Don’ts for Authors by Dee Stewart

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As a literary business hybrid, I get to see the publishing industry in three dimensional terms. As a writer, I share the same pangs and long hours of marketing my latest writing project or literary event. As a publicist, I spend hours creating the best press release for my clients with hopes that it grabs [...]

You Get What You Don’t Pay For…by Dee Stewart

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A few weeks ago I received an email from a Christian Fiction Blog (www.christianfiction.blogspot.com) subscriber that surprised me. He/she thanked me for my blog (it turned 5 this past July) and told me that she/he had printed many of my posts and put them in a notebook. For years he/she had been using my tips [...]

Skype for Book Clubs by Dee Stewart

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Summertime is one of the heaviest times of the year for book clubs to meet their favorite author. But the US economy’s recession has challenged the way authors meet their fans. Thank goodness for Web 2. 0 technology. With Voice Over Internet Protocol(VoIP) book clubs can hang out with their favorite author on the cheap [...]

FAFR: The #1 Reason Why Your Newsletter Bores Readers by Dee Stewart

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Yesterday I arrived in Orlando for the Faith and Fiction Retreat. This town was my childhood summer home. I learned how to ride a ten-speed bike very fast, that Michael Jackson was the best thing since hot peach_cobbler with a scoop of homemade ice cream drizzled on top, and how to kiss a sixteen-year-old Jamaican [...]

A Day in the Life of a Literary Publicist by Dee Stewart

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Every day people follow me on Twitter with hopes to get a glimpse of my day. Why? For some odd reason some think that having a pr firm and being a publicist is glamorous and pays well(Ha!) And others, especially authors who may have been burnt by a lit pub think that this job is [...]

Secrets Fit for the Grave by Dee Stewart

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When Books Come to Life Before I blogged I was a journalist. I reported about Christian apologetics and how it affected the Christian worldview. I featured entertainers who were Christian, but didn’t necessarily believe that their art and faith needed to mix. I wrote articles about people who overcome obstacles because of their faith. Sometimes [...]

The Life of My Books by Dee Stewart

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If you don’t have time to read, click below and listen: Hi, I’m Dee and I need to share a secret. My books have a life of their own. Yes. It’s true and I can prove it. This month I’ve been reading Sherri Lewis’ The List. Sherri is an Essence Magazine Bestselling author of two [...]