Black Books, Authors, Book Reviews, Events & More
The Author Press Kit by Yolanda M. Johnson-Bryant Marketing is very importing to an author, so it goes without saying that every author should have a professional press kit in their possession. Obtaining and building a press kit is not that difficult, but can range anywhere from low priced to high priced. If you are [...]
Last month I asked a question on my Facebook profile: If you could give up one social media platform– Twitter or Facebook– what would it be? Most respondents chose Facebook, because they didn’t get it. Although the results weren’t shocking, they were problematic. Many of those responders were authors… African-American authors. But in this “Relationships [...]
As a literary business hybrid, I get to see the publishing industry in three dimensional terms. As a writer, I share the same pangs and long hours of marketing my latest writing project or literary event. As a publicist, I spend hours creating the best press release for my clients with hopes that it grabs [...]
A few weeks ago I received an email from a Christian Fiction Blog (www.christianfiction.blogspot.com) subscriber that surprised me. He/she thanked me for my blog (it turned 5 this past July) and told me that she/he had printed many of my posts and put them in a notebook. For years he/she had been using my tips [...]
It’s no secret that marketing your written work can cost a lot of money, but the truth is, it really doesn’t have to. The Internet is full of marketing avenues and many of them are free. Who doesn’t have a Facebook, MySpace or Twitter account? What about Skype or LinkedIn? If you don’t have one; [...]
Every day people follow me on Twitter with hopes to get a glimpse of my day. Why? For some odd reason some think that having a pr firm and being a publicist is glamorous and pays well(Ha!) And others, especially authors who may have been burnt by a lit pub think that this job is [...]
RAWSISTAZ Literary Group has been devoted to celebrating African-American literature and promoting authors in innovative and creative ways since 2000. With over 12,000+ opt-in subscribers, 600+ members in our online groups, 6000+ in our social networks & RAW Chapters in six major cities and growing, we reach readers and writers all over the globe everyday. Promoting your books with [...]
